Wake up!! Most people live asleep.

And there’s nobody like Gary Vaynerchuck to wake them up and shake some sense into you.

In his keynote speech at the Web 2.0 Expo in New York City, Gary talks about the two P’s and building your personal brand within the social media landscape.

Caution – he uses some colorful language.

Some highlights:

“Stop doing sh*t you hate.”

“Hustling is the most important word.”

“If you pump out good sh*t people will follow.”

“Brand equity is yourself.”

“If for one second you, half a second, you don’t believe in what you’re doing…you need to get out now!”

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