Reading time: 2 – 2 minutes It is said in marketing you should be the red elephant in a room full of grey elephants. Hmmm, sounds like sane advice. After all, you want to be noticed, differentiated from you competitors and “Stand out“, right? Not so quick. Standing out for the wrong reasons can be [...]
Entries Tagged as 'Branding'
Standing Out Like Serena “F-Bomb” Williams?
September 15th, 2009 · View Comments · Because I Say So..., Branding, Marketing, Personal Development/Self-Improvement
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How To Take Twitter Offline
May 22nd, 2009 · View Comments · Branding, Marketing, My Toolbox, Social Media, Twitter
Reading time: 2 – 3 minutes A few weeks ago I got an envelope in the mail that really caught my attention. It was in a translucent envelope through which I could see the following card: I pushed the other mailed aside and opened it at once. I had to see who it was from. [...]
Tags: enthusem·greeting cards·offline marketing·Social Media·toolbox·twitter
Why Social Media Marketing May Not Be The Answer For Your Business
March 28th, 2009 · View Comments · Branding, Entrepreneurship, Marketing
Reading time: 1 – 2 minutes "Just put yourself out there" is the lame advice you hear from most so called social media experts. So you get a Twitter account, set up a Facebook fan page, get a Friendfeed, get on Seesmic, Ustream, etc., etc. But it’s not the answer. Just having a social media [...]
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Gary Vaynerchuck: Building Personal Brand with Social Media (Web 2.0 Expo NY)
November 14th, 2008 · View Comments · Branding, Social Media, Videos
Reading time: 1 – 2 minutes Wake up!! Most people live asleep. And there’s nobody like Gary Vaynerchuck to wake them up and shake some sense into you. In his keynote speech at the Web 2.0 Expo in New York City, Gary talks about the two P’s and building your personal brand within the social [...]
Do you want your website to look pretty or do you want to sell?
November 5th, 2008 · View Comments · Branding, General, Marketing
Reading time: 4 – 6 minutes Last month I was sitting at Eben Pagan’s GuruMastermind Event and during one of the opportunities to ask questions a lady walks up to the mic and says she’s a realtor and has an investor client who wanted to sell these luxury end condos but didn’t want to use [...]
Tags: Branding
